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The last three weeks of marketing and advertising news from 14 trade publications. Headlines, dates and summaries are shown exactly as each publisher released them. Click through to read the original.
GEO: generative engine optimisation
18 stories
Mumbrella·
Publisher's summary: Digital content platform Convo Media has expanded into connected TV with the launch of Storyvideo, a multi-platform advertising format. The announcement: Australian digital content and cross-screen advertising platform Convo Media has launched StoryVideo, a…
Social & creators · Media & ad tech
Campaign Brief·
Publisher's summary: Social-first creative and production agency Jack Nimble has teamed up with global jewellery brand Pandora to bring its T...
OOH: out-of-home advertising
Campaigns · Social & creators · Media & ad tech
StopPress·
Publisher's summary: The Spinoff has made two leadership appointments to support its next phase of audience growth and commercial development. The post The Spinoff strengthens leadership team appeared first on stoppress.co.nz .
Media & ad tech
AdExchanger·
Publisher's summary: DoorDash on Thursday confirmed the rumors and announced its intention to acquire Instacart at a $17 billion valuation. The deal is a logical one for a variety of reasons. The two fit into the same category of mobile app-based, last-mile-fulfillment…
Media & ad tech · People & agencies
AdExchanger·
Publisher's summary: Tatari's new optimization engine sits at the ad server level and uses machine learning to determine which TV ads to serve to which audiences. The post Tatari Gives CTV Ad Matching The Max Treatment appeared first on AdExchanger .
CTV: connected TV
AI & tech · Media & ad tech
Adweek·
Publisher's summary: In the first big tech earnings trickling in, investors are rewarding positive cash flow and penalizing cash burn. Is capex a less pertinent metric for the hyperscalers now?
AI & tech · Media & ad tech · People & agencies
Adweek·
Publisher's summary: Subscription includes free shipping, delivery, streaming, and mobile internet perks
Media & ad tech
AdExchanger·
Publisher's summary: Last week, a district court judge in New Mexico ordered Meta to pay $25 billion for misleading Facebook users about how it handled their data. It’s an eye-popping number, not only the largest fine ever levied against Meta, but also the largest ever levied…
Social & creators · Media & ad tech
AdExchanger·
Publisher's summary: Earlier this month, ad tech received its latest warning about the cybersecurity vulnerabilities baked into programmatic advertising. That context is largely missing from discussions about Apple’s plan to disable the third-party ID infrastructure that powers…
Media & ad tech
Creative Review·
Publisher's summary: Created by adam&eve\TBWA, the work takes aim at tech billionaires’ apocalyptic tendencies while offering outdoor enthusiasts the chance to win a fully stocked bunker
Campaigns · Media & ad tech
Campaign Brief·
Publisher's summary: For anyone seeking weight loss support, navigating traditional medical pathways can feel like a nightmare. Intimidating ...
OOH: out-of-home advertising
Campaigns · Media & ad tech
B&T·
Publisher's summary: Is AI coming for your job? Don't worry! We've been told we'll be out of a job soon for the past decade.
AI & tech · Media & ad tech
Marketing Week·
Publisher's summary: Retail media accounted for around £1 in every £12 invested in UK advertising last quarter, according to AA/WARC figures. Source
Media & ad tech
Marketing Dive·
Publisher's summary: The UO Game Day tour, wrapping up at Rutgers University this weekend, builds on a back-to-campus ad that doubled as the brand’s first CTV spot.
CTV: connected TV
Media & ad tech
Digiday·
Publisher's summary: Parties rally behind IAB Tech Lab’s Trusted Server Framework following Apple’s latest tracking restrictions, although questions remain.
IAB: Interactive Advertising Bureau
Media & ad tech
Digiday·
Publisher's summary: This week’s Future of TV Briefing looks at the messy state of genre labeling in CTV advertising.
CTV: connected TV
Media & ad tech
Digiday·
Publisher's summary: The 2026 Digiday Awards winners reflect a media and marketing landscape in which cultural relevance, audience participation and measurable business impact increasingly go hand in hand. From immersive digital experiences to campaigns that turned social media…
Social & creators · Activations · Media & ad tech
Marketing Week·
Publisher's summary: Marketers who think carefully about what they measure and use their judgement to identify what matters most will be best placed to drive growth. Source
AI & tech · Media & ad tech