Live · refreshed hourly
Updated
The last three weeks of marketing and advertising news from 14 trade publications. Headlines, dates and summaries are shown exactly as each publisher released them. Click through to read the original.
GEO: generative engine optimisation
26 stories
AdExchanger·
Publisher's summary: Reddit is getting ready to shift to a login-only experience, CEO and Co-Founder Steve Huffman told investors on the company’s Q3 earnings call Thursday. Starting in Q4, Reddit will test logged-in-only mode in “select markets outside the US,” Huffman said,…
Social & creators · AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Google’s Ads Decoded explores longer AI Mode queries, earlier discovery, and demand for human perspectives. Here’s what advertisers can consider for 2027. The post Google’s Ads Decoded Explores How AI Is Changing Search Behavior appeared first on Search…
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Google’s Q3 stock plunge puts AI spending and Search ad revenue under scrutiny. Here’s what the earnings reveal for PPC advertisers. The post Google’s Q3 Selloff Raises Advertiser Concerns About AI Search appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: AI search merges businesses with their lookalikes, and courts are holding platforms liable. Here’s how conflation happens and how to make your entity unmistakable. The post Accurate Facts Can Still Produce A False AI Answer, And Courts Are Starting To Hold…
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Check whether search engines can find and understand your images, and spot technical issues that limit their visibility in multimodal search. The post How Can I Tell If My Images Are Optimized For Multimodal Search? – Ask an SEO appeared first on Search…
SEO: search engine optimisation
Search & GEO
Marketing Dive·
Publisher's summary: The rate of ad revenue growth decelerated in Q3 for Google’s core business despite a jump in query volume driven by AI features.
AI & tech · Search & GEO · People & agencies
Adweek·
Publisher's summary: Plus, why AEO is not the new SEO.
SEO: search engine optimisation
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Identify OpenAI Aura blocks that stop agents from opening your site, and gather evidence to request a review. The post OpenAI’s Aura Safety Check Can Block Your Site From ChatGPT Browsing appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: HubSpot's traffic collapse shows why SEOs need to measure revenue per visit, track AI referral conversions, and build audiences beyond Google. The post HubSpot Lost 80% Of Its Traffic – CMO Kipp Bodnar Explains Why Revenue Kept Growing appeared first on…
CMO: chief marketing officer
AI & tech · Search & GEO · People & agencies
Search Engine Journal·
Publisher's summary: Google says missing pages aren't a ranking threat, but what visitors encounter after a 404 can matter to a business. The post Google Recommends Using Custom 404 Error Pages appeared first on Search Engine Journal .
Search & GEO
Search Engine Journal·
Publisher's summary: Watch our team audit a real website live with Loren Baker and Vahan Petrosyan, and learn which technical SEO & AI-readiness checks your audit needs. The post Technical SEO Audit For AI Search: Watch Us Do It Live [Webinar] appeared first on Search Engine…
SEO: search engine optimisation
AI & tech · Search & GEO
Mumbrella·
Publisher's summary: Performance agency Bonfire has appointed Sarah Salameh as its new SEO Lead. Salameh, who has been with Bonfire for nearly seven years, will oversee the agency’s SEO offering and lead the development of new reporting tools. The announcement: Award-winning…
SEO: search engine optimisation
Search & GEO · People & agencies
B&T·
Publisher's summary: Bonfire gets a new SEO strategist and a new wicket keeper for its indoor cricket team.
SEO: search engine optimisation
Search & GEO · People & agencies
Search Engine Journal·
Publisher's summary: Google Search revenue growth slowed for a second straight quarter, and lower AI Mode monetization was one reason given. The post Google Says Lower AI Mode Monetization Weighed On Search Growth appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: WordPress announced security release version 7.1.4 that fixes 22 vulnerabilities, including one that affects its updater. The post WordPress Announces Another Security Release: Version 7.1.4 appeared first on Search Engine Journal .
Search & GEO
Search Engine Journal·
Publisher's summary: Restaurants can now turn off specific third-party ordering providers in the Business Profile dashboard instead of waiting on each provider to remove them. The post Google Gives Restaurants Direct Control Over Ordering Providers appeared first on Search Engine…
Search & GEO
Search Engine Journal·
Publisher's summary: Pages cited by AI often answered a question in their first lines, though the gap was smaller against pages AI pulled up but didn’t cite. The post Pages AI Cited Got Straight To The Answer More Often, Data Shows appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Bitly's survey shows why SEOs should look beyond short links to fix mismatched landing pages and rethink what click-through rates reveal. The post 79% Of Consumers Quit Social Links That Land On A Homepage – Bitly Data appeared first on Search Engine Journal .
Social & creators · Search & GEO
Search Engine Journal·
Publisher's summary: Understand why Google can serve unindexed hreflang URLs and why market pages need unique local value to stand out in AI search. The post The Hreflang Magic Trick – It Routes, It Doesn’t Rank appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Decodo has introduced Web Data API, combining scraping, searching, mapping, and crawling under one key for AI agents and retrieval pipelines. The post Decodo Launches Web Data API To Give AI Agents Web Access appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: GA4 missed two-thirds of one retailer's holiday orders. What an audit of eight ecommerce brands found, and the check to run before peak season. The post GA4 Missed 66% Of One Retailer’s Holiday Orders: Check Yours Before Peak Season appeared first on Search…
Search & GEO
Search Engine Journal·
Publisher's summary: Google signals that its fight against SEO spam is expanding to new kinds of platforms, tools, and services. The post Google Signals A Wider Crackdown On SEO Spam appeared first on Search Engine Journal .
SEO: search engine optimisation
Search & GEO
Search Engine Journal·
Publisher's summary: Rajan Patel wrote on X that disabled source clicks on Google Discover AI summaries were a bug in an experiment that has been turned off. The post Google Turns Off Discover Experiment After AI Summary Source Bug appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Why would an AI search provider keep trusting information a brand hides from its own website? The parallels with cloaking are too close to ignore. The post Why We Should Fear The Shadow Web We’re Building For AI appeared first on Search Engine Journal .
AI & tech · Search & GEO
Search Engine Journal·
Publisher's summary: Google is testing AI Mode ads informed by connected Gmail and Photos data, as its privacy policy adds an exception for ad personalization. The post Google Privacy Update Lets Connected Apps Shape AI Mode Ads appeared first on Search Engine Journal .
AI & tech · Search & GEO
Marketing Week·
Publisher's summary: Much has been made of how often Reddit is cited in AI search results - but the data shows it's not quite as clean cut as you might believe. Source
Social & creators · AI & tech · Search & GEO